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No Filter

Sarah Frier

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Number of Pages

352

Age Group

All

Language

English

Piracy Free

Piracy Free

Secure Transactions

Secure Transactions

Express Delivery

Express Delivery

Eco‑Conscious Packaging

Eco‑Conscious Packaging

Book Summary

Winner of the FT & McKinsey Business Book of the Year Award 2020Deeply researched and highly entertaining. The TimesLively and revealing. EconomistClear-eyed and objective. New York TimesThe inside story of the how Instagram took over the world.Drawing on interviews with all the key figures at Instagram, No Filter vividly recreates the rise of the most successful photo app in history: from its origins in a Silicon Valley coffee shop, to its unprecedented billion-dollar acquisition by Facebook, to its founders dramatic clashes with their new boss, Mark Zuckerberg. Along the way, it explores how Instagram has changed society - encouraging businesses to prioritise their aesthetic above all else, forging a new economy of digital entrepreneurs, and rewiring how a generation thinks about celebrity and success.The result is the definitive story of how a simple platform revolutionised tech, business, and popular culture. Instagram has remade us all in its image. This book reveals how._____One of the best books of the year according to: The Times | Fortune | Financial Times | Inc. | Economist | NewsweekBrilliant . . . Vivid reporting and electric story-telling. Ashlee Vance, author of Elon MuskDeeply sourced . . . A compelling tale of app jealousy. Financial TimesFrier captures the power Instagram came to wield in society even among those who didnt use it. Washington Post

Product Details

Author

Sarah Frier

Publisher

Penguin Random House

Number of Pages

352

Language

English

ISBN

9781847942548

Reading Age

All

Dimensions

13 x 2.3 x 20 cm

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No Filter

AED 72.00

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